Built environments affect us in many ways, most of which we are unaware of. They impact our cognitive abilities, our perception of the world and of ourselves, our social relationships, and even our overall well-being. Environments also communicate things to us. They can give us information about personal or collective memories, appropriate behaviors, and trigger specific cognitive schemas. Because these processes are mostly sub-conscious, we navigate everyday spaces without the ability to grasp them. How can we harness them to take ownership over our experience of the built environment?